Google released the October 2022 spam update release on October 19, 2022. This update is global and affects all languages. The rollout was complete as of October 21, 2022. If your site was affected by this update, you might see a drop in traffic from Google Search.
Google said: “sites that violate our policies may rank lower in results or not appear in results at all.”
Google Wrote:
“While Google’s automated systems to detect search spam are constantly operating, we occasionally make notable improvements to how they work. When we do, we refer to this as a spam update and share when they happen on our list of Google Search ranking updates. For example, SpamBrain is our AI-based spam-prevention system. From time-to-time, we improve that system to make it better at spotting spam and to help ensure it catches new types of spam. Sites that see a change after a spam update should review our spam policies to ensure they are complying with those. Sites that violate our policies may rank lower in results or not appear in results at all. Making changes may help a site improve if our automated systems learn over a period of months that the site complies with our spam policies.”
Algorithm penalizes spam techniques that are against Google’s spam policies.
If you think this update may have impacted your site, there are a few things you can do:
– Review your site for any spammy, link spam, keyword stuffing or low-quality content
– Make sure your content is original, informative, and satisfies users’ intent
– Check your Google Search Console for any messages from Google about your site
Google is constantly rolling out updates to its search algorithm to keep the results as relevant and valuable as possible for users. Occasionally, these updates can impact your website’s ranking and visibility. The most recent update, released in October 2022, is designed to combat spam and improve the quality of search results.
If your website may have been affected by this or any other Google update, there are a few things you can do to check and see if your site has been impacted. Look at your website’s traffic and organic search data to see if there is any sudden drop in traffic or ranking. Contact a professional SEO consultant or Google-certified person that knows what he is doing.
In general, Google updates should not be cause for alarm. These updates aim to improve the quality of search results for users, and most websites will be fine. However, staying up-to-date on Google’s latest changes and how they might affect your website is always a good idea.
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